There’s something special about buying from a local New Zealand brand - it’s more than just a purchase. It’s a nod to craftsmanship, community, and creativity right here at home. Whether it’s your morning coffee, your child’s favourite togs, or playful accessories, supporting NZ-made keeps our economy thriving and our talent growing.
Why buying local matters
Choosing local means your dollar stays in the community. It supports small businesses, local families, and Kiwi jobs. Plus, it reduces shipping from overseas, which is better for our planet. And let’s be honest - Kiwis just get what works here. Our brands know what fabrics survive the sun, what designs suit active Kiwi kids, and what lasts from summer to summer.
Local brands we love and trust
At Little Red Fish, we love championing other New Zealand brands that share our values: quality, sun safety, sustainability, and timeless style. Together, we make it easy for families to shop consciously while keeping summer fun and colourful.
Here are some of our favourites:
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Little Red Fish – Our own premium kids swimwear, designed in NZ with UPF50+ sun-safe fabrics, soft, durable, and made to last through every splash, cannonball, and beach adventure. Perfect for passing down to younger siblings or cousins
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Zazi - Playful and practical baby and toddler sunglasses. Zazi’s bright, joyful designs complement any summer adventure for little ones.
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Back to the Wild – Outdoor and nature-inspired Sunscreen and Skincare for kids and families who love exploring. Safe for babies and sensitive skin
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Kiddo Goggles – Leak-proof, anti-fog goggles designed for children. Fun colours and a secure fit mean hours of swimming without the tears or fuss.
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Troupe – Premium quality, 100% cotton hooded towels perfect for the bath, beach and beyond, they are super absorbent, deliciously soft and gentle for kiddos with delicate skin
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Saylor Mae – Sustainable and stylish baby and toddler products, including beach toys, bath toys and swim essentials. Timeless, thoughtful designs made for everyday summer play.
🌞 Keep it Kiwi this summer
Make a splash this season - in the water and in how you shop. Supporting local NZ brands keeps creativity alive, kids safe, and our communities strong.
Shop local. Shop quality. Shop proudly Kiwi.

