Black Friday Sale on NOW!

40% off Little Red Fish Swimwear (including sale items!)
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  • Free Delivery $99+

  • Risk-Free Quality Promise

  • UPF50+ Sun Protection

  • 100% NZ owned and designed

Kiwi-designed, quality UPF50+ swimwear since 2004

Trusted by parents all over the world for sun-safe fun

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Sun Safety, Sorted!🌞

Keep your little ones safe under the New Zealand sun with premium children’s swimwear designed for sun protection.

Full coverage, sun-safe swimwear made for Kiwi summers.

Timeless styles, comfortable, and built to last.

Sun Protection They’ll Thank You For

Kids Swimwear Sale

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All the essentials for little water lovers

Proudly New Zealand–owned and operated since 2004, Little Red Fish has everything you need for your next Kiwi adventure

☀️ Our swimwear is designed right here in NZ using UPF50+ fabric — the highest sun protection rating — so your little ones can enjoy sunshine safely.

From rash shirts and swim shorts to one-pieces, classic swimsuits, and swim nappies, we’ve got all the swim essentials for tamariki of every age. Plus, you’ll find pool toys, beach toys, kids sunglasses and more to make water play even more fun.

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Must-haves for Summer 🍦

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⭐️ Our Customers Say It Best

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